The 10% rule

"What makes Starbucks so great is that they do 100 things 10% better than everyone else."- Training Camp, Jon Gordan

10%. That really isn't that much. For example, that is 1 minute for every 10. If every day we did everything we did, just 10% better, imagine what that adds up to over the course of a year, two years, five years? If every day you make an effort to spend 10%more time on your craft, over time you become 10%better then where you were. And this keeps going and going because each time you push yourself, 10%more is now 20,30,40%more than when you originally started. I call this the "little things" principle. If you focus on improving on the little things in your craft, in little increments, over time, these improvements on the little things can make all the difference.